Haley Grizzaffi | Traditional & Digital Strategist
Haley is the Director of Paid Media + Client Relations at EMW Digital. With over 3 years of experience in media experience, she is results-driven with an eye for details; she loves data, analytics, and results.
Director of Paid Media + Client Relations (January 2020 – Present) Strategically sell, manage, and place traditional and digital media buys across all platforms for optimum performance while properly allocate budgets to outperforming local and national ROI averages.
Media Strategist (October 2018 – December 2019) Assist with managing client relationships, meetings, campaigns, and deadlines. Manage all digital media buys across Facebook, Instagram, Google Adwords, etc, and assist with traditional media buys.
Social Media Coordinator (May 2018 – October 2018) Works with the social team and writers to develop content for social media campaigns, email blasts, and overall social concepts from beginning to end. Monitors fan engagement, launches content, and engages with fans once the content is live to drive traffic and increase ROI while helping maintain an overall consistency in message and brand.
- Traditional Media Buying
- Google Adwords & Analytics
- Facebook/Instagram/Linkedin Advertising
- Strategic Planning & Development
- Campaign Management
- Press Release Creation & Distribution
- Commercial Production
- Adobe Creative Cloud
1306 A Broadway
Lubbock, Texas 79401