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capabilities

our services

At EMW Digital, we develop strong digital and traditional solutions that will have an impact on how you do business. On a project basis, we get to know your needs and provide a clear course of action with attainable timelines at a competitive price. For retainer-based clients, we strive to act as an in-house marketing team, with an agency skillset to support our work behind the scenes.
meet the team

01

discover

  • We get to know your vision, challenges, goals, culture, audience, and expectations
  • We ask lots of questions and gather input from all key stakeholders in your organization
  • We identify a key list of deliverables and outcomes and determine the scope and pace of the partnership

02

develop

  • We assemble the EMW team members best suited to your needs and begin creating
  • We incorporate all the input and discovery elements gathered into the creative process
  • We collaborate and finalize all design assets with your approval

03

deploy

  • We determine the most effective placement for each asset and execute on the predetermined strategy
  • We provide access to files and art elements to be used across platforms as needed
  • We monitor activity and gather feedback on the impact of the plan, edit as needed, and redeploy until the result is achieved

services

our capabilities

website development

A website is an important tool and a place to drive critical conversions for your business. A great website can be an engine of business growth towards explosion. A poor site can inflict damage on your brand due to poor user experience. 

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EMW Digital creates websites to exceed audience and your expectations. We build our websites to perform with a focus on strategic planning, compelling UI design, and flawless user experience, in order to drive excellent results.

search engine optimization

Are you confused by search engine algorithms and wish your business was more visible online? You’re not alone in the ever-evolving digital realm—We have your back. 

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At EMW, we harness the power of search engine algorithms and optimize your website, ensuring that each piece of content is at the top of Google’s rankings. Whether addressing frequently asked questions or tackling customer concerns, our magic magnetizes your target audience to your digital domain, fostering meaningful connections that lead to lasting customer relationships.

social media management

At EMW Digital, we take pride in crafting your online voice for social media management. Through eye-catching design and community-centric language, we build and maintain your following to earn you more business.

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Platforms we work with:

LinkedIn
Facebook
Instagram
X (Formerly Known As Twitter)

We are committed to building a social blueprint for your business that is both strategic and creative ensuring that your message and content are elevated. We want to help you do more than build your brand, we want to capture your purpose! We manage content creation, copywriting, scheduling and posting, and day-to-day monitoring across various social media channels for clients across different industries. Additionally, we are available to design visually appealing graphics for both organic and paid posts.

Not only do we deliver great results but we build strong relationships, guaranteeing client satisfaction and retention in the areas of content creation, social strategy, and account management.

traditional & digital advertising

In the realm of advertising, we often differentiate between two main strategies: digital and traditional. Digital advertising involves campaigns on online platforms like social media (Facebook, Instagram, Linkedin), geofencing, and search engine marketing (Google), while traditional advertising focuses on mediums such as TV, radio, billboards, and other print materials.

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The real value for our clients emerges when we combine these approaches strategically. By blending digital and traditional advertising, we can reach our target audiences through various channels, reinforcing brand awareness and maximizing campaign effectiveness.

The backbone of any successful campaign is reporting and analytics. By analyzing data such as click-through rates, impressions, audience demographics, link clicks, and more, we gain insights that inform our decisions and enable real-time optimization. This data-driven approach ensures that our campaigns deliver accurate results for our clients.

We can deliver campaigns that drive actual outcomes by blending digital and traditional advertising and leveraging strong reporting and analytics.

visual content production

At EMW Digital, our video content production department stands as the cornerstone of our creative services, boasting a fully outfitted studio primed for excellence. Our multifaceted team delivers top-tier photo and video production across a spectrum of platforms, from traditional broadcast to cutting-edge digital and emerging media.

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Comprising talented and detail-oriented professionals, we specialize in crafting authentic content that resonates deeply with businesses and their stakeholders. With extensive experience spanning industries such as oil and gas, commercial construction, sports, real estate, agriculture, restaurants and hospitality, and non-profit organizations, we tailor our expertise to suit diverse needs. From crafting internal safety training modules to captivating broadcast commercials and engaging TikTok content, we bring innovation and precision to every project we undertake.

email marketing

Through strategic email marketing, we are able to promote businesses, build relationships, and drive customer action. Each type of email marketing (transactional, promotional, newsletters, and retention) serves a unique purpose.

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If you haven’t heard of the rule of 7, it is that a potential customer should encounter a brands’ marketing messages seven times before making a purchase decision. Email marketing repeats exposure and improves retention and recognition.

Working with the experts at EMW Digital, you will have access to email marketing insights and expertise in graphic design, copywriting, and targeting. We target, time, and track to create effective campaigns that drive business results.

graphic design

As your graphic design team, we are responsible for crafting compelling visual assets and establishing cohesive brand identities for our clients. This includes designing marketing materials, website elements, and social media graphics that effectively communicate our client’s brand messages and values.
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We work closely with the whole team to ensure consistency across all platforms and campaigns while staying updated on design trends and best practices to continually elevate our work. Additionally, collaboration with clients is essential for us to understand their vision and goals, translating them into visually impactful designs that resonate with their target audience. Ultimately, we aim to create memorable and engaging brand experiences that leave a lasting impression.

project management

Ever struggled getting your big idea over the finish line? We hear it all the time – a business reaches out to an agency with a project, only to watch the timeline and cost keep climbing up, up, up… While the results plateau or decline.

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Whether you are ready to design and launch your website or just need a simple rack card created, EMW Digital treats each business we work with like our own. From brainstorming to the big finale, we make sure our clients know what they will receive, how soon they will receive it, and what the final cost will be.

We don’t use customer service chat bots – when you have a question, you know exactly who to reach out to for a quick, helpful response. Our team prioritizes relationships and results to keep client retention high.

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branding

We are passionate about turning your brand’s core values and beliefs into a visual identity. It’s the foundation upon which your business’s identity rests – a well-crafted brand suite becomes the visual manifestation of your business essence, fostering recognition and trust with your audience.
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We guide you throughout the entire creative process, first by learning the values of your organization and understanding any specific requests you may already have in mind, then by presenting multiple visual components to assist in your selection process. Through logos, colors, typefaces, and symbols, we aim to create a suite of assets that embody your business. At EMW Digital, we’re dedicated to getting branding projects across the finish line through our own experience in the space, making sure you have a functional and aesthetically pleasing manifestation of your company.

our office

lubbock

1306 A Broadway
Lubbock, TX 79401

get in touch

email

[email protected]

phone

(806) 500-2914

services

project management
traditional & digital advertising
social media management
visual content production
website development
email marketing
search engine optimization
graphic design

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